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Analyst References

The top Telco market analysts are sharing their views on FreeMove


“FreeMove is seeing promising results for its expanded target customer strategy. Its Enterprise S proposition to MNCs with smaller numbers of mobile devices has helped with customer acquisition. FreeMove also welcomed Swisscom as a new partner.”

Kitty Weldon, Research Director, Enterprise Technology and Services at GlobalData

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“FreeMove is successfully expanding its target market to include multi-national organizations that are slightly smaller than its traditional MNC customers. The Alliance’s New Logo push offers those companies tailor-made processes such as its Development Approach for de-centralized customers or its Standard Response offer suite. These standardized predefined commercial offerings are especially suitable for customers or projects with smaller country fleets where a quick turnaround and sourcing of local offers are beneficial and requested by its customers.”

Adam Holtby, Principal Analyst, Mobile Workspace at Omdia

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“FreeMove originates in Europe and has strong global reach. The Alliance offers multinationals coverage in most European and many African countries directly through its four members. In addition, FreeMove’s close partnership with T-Mobile US is a key differentiator for many customers operating in markets on either side of the Atlantic. The Alliance has also developed a durable collaboration in Asia with partners such as the Bridge Alliance to benefit MNCs which operate in that region. All in all, FreeMove’s coverage of more than 100 countries worldwide provides a solid standing for the Alliance in the enterprise mobility service market.”

Tom RebbeckResearch Director, Enterprise and IoT at Analysys Mason


“FreeMove introduced its ‘Powered by’ go-to-market approach specifically for MNCs who have adopted a centralized approach when it comes to mobility procurement. Through FreeMove, they can access some of the best mobile networks and services in the world while keeping a close relationship with their primary and trusted telco partner. We believe this has made a real difference in terms of customer satisfaction.”

Rosie Secchi, Research Manager, European Wireless and Mobile Communications at IDC


“The MNC market is always looking for solutions that help reduce the complexity and cost of cross border enterprise mobility and FreeMove continues to respond to that demand. The Alliance is listening closely to its customer base to identify pain points early on including a deeper focus on integrating all member solutions connected to a customer’s ITSM. This is a really important need and indication that FreeMove is positioning itself as a trusted Enterprise Mobility Management partner.”

Nicholas McQuire, Chief of Enterprise Research at CCS Insight